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Prototyping in Management Research Review by nbyk86_ is a document available to read on EtoBox.

This article presents an integrative literature review on prototyping in management research, highlighting the fragmented nature of existing studies and the need for a cohesive definition. It proposes a new definition of prototyping that emphasizes its representational aspects and organizes the literature into seven distinct themes, which are further aggregated into three dimensions: cognitive externalization, conative interaction, and organizational outcomes. The review aims to provide a conceptual foundat

Author
nbyk86_
Language
EN