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Sales Management: Strategies & Processes by Deba Sasmal is a document available to read on EtoBox.
What is Sales Management: Strategies & Processes about?
The document outlines the evolution and significance of sales management, emphasizing its transition to a strategic business component that integrates with marketing and customer service. It covers personal selling, sales management roles, planning, organizing sales efforts, and the importance of effective sales force management. Additionally, it discusses marketing channels, channel design, logistics, and performance evaluation methods to enhance organizational growth and customer satisfaction.
- Author
- Deba Sasmal
- Language
- EN