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Consumer Behavior in Food Markets by colin23 is a document available to read on EtoBox.

What is Consumer Behavior in Food Markets about?

This document summarizes a conference paper on consumer behaviour in the food market. It discusses factors that influence where consumers purchase food and what determines their choices. It finds that consumers most often purchase staples like cereals and sugars in hypermarkets, while buying meat and dairy in specialty stores. The top factors in choosing a store are freshness, quality, selection and service. It also examines factors that influence food product preferences and choices.

Author

colin23

Language

EN