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The study investigates the influence of five-factor model (FFM) personality traits on technology usage, integrating these traits into the Unified Theory of Acceptance and Use of Technology (UTAUT) framework. Findings indicate that conscientiousness positively correlates with both perceived and actual technology use, while neuroticism shows a negative correlation; extraversion is also linked to actual use but not as expected. The research highlights the importance of considering personality traits in underst
- Author
- david.j.hamilton1992
- Language
- EN