About this document
Rohaan 242370015 by 242370019 is a document available to read on EtoBox.
The document analyzes the current digital experience of Costa Coffee, highlighting that it favors existing customers while neglecting newcomers and specific personas like first-time learners and coffee enthusiasts. It identifies pain points such as confusion over coffee names and lack of information on store amenities, and proposes redesign recommendations including a visual drink anatomy and amenity filters. The document emphasizes the need for a user-friendly interface and transparent pricing to enhance t
- Author
- 242370019
- Language
- EN