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CS - Decathlon IMC Strategy by hattl is a document available to read on EtoBox.

What is CS - Decathlon IMC Strategy about?

The document outlines the requirements for developing an Integrated Marketing Communications (IMC) strategy for Decathlon, emphasizing teamwork and professional presentation. It includes specific sections such as situation analysis, objectives, target audience, strategy, tactics, budget, and evaluation criteria. The final deliverables consist of a 1000-1500 word report and a 10-minute PowerPoint presentation.

Author

hattl

Language

EN