About this document

Marketing-Case-for-Teleperformance-Philippines Individual by Janella Marie Bautista is a document available to read on EtoBox.

The document discusses a marketing case for Teleperformance Philippines to increase awareness of their company and the IT-BPM industry. It provides background on TP and the industry and identifies objectives to increase public awareness of TP, desirability of jobs, and understanding of the diverse career opportunities in IT-BPM beyond call centers. A marketing plan format is outlined for students to address.

Author

Janella Marie Bautista

Language

EN