Can I read Innovation on EtoBox?

Innovation by andrea.mantovani.got is a document available to read on EtoBox.

What is Innovation about?

The article reviews the role of innovation in strategic management, emphasizing its importance for competitive advantage and organizational performance. It analyzes over 50 journal articles to explore various types of innovation, including product, process, and marketing innovations, and their implications for corporate strategy. The paper also suggests future research directions to enhance understanding and implementation of innovation in organizations.

Author

andrea.mantovani.got

Language

EN