Can I read Daraz: Transforming Online Shopping in Pakistan on EtoBox?

Daraz: Transforming Online Shopping in Pakistan by Maryam Maqsood is a document available to read on EtoBox.

What is Daraz: Transforming Online Shopping in Pakistan about?

Daraz is the leading online marketplace in Pakistan. It was founded in 2012 as the first full-fledged online store in Pakistan. Daraz now has over 50,000 sq ft of warehousing space across major Pakistani cities and delivers to over 200 cities nationwide. It carries over 1,800 local and international brands. Daraz initially targeted educated, young to middle-aged upper middle class customers familiar with online shopping but has since expanded its customer base significantly. To improve customer experience a

Author

Maryam Maqsood

Language

EN