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Can I read Hybridity, or the Cultural Logic of Globalization on EtoBox?

Hybridity, or the Cultural Logic of Globalization by Kraidy, Marwan is a social science available to read on EtoBox.

What is Hybridity, or the Cultural Logic of Globalization about?

The intermingling of people and media from different cultures is a communication-based phenomenon known as hybridity. Drawing on original research from Lebanon to Mexico and analyzing the use of the term in cultural and postcolonial studies (as well as the popular and business media), Marwan Kraidy offers readers a history of the idea and a set of prescriptions for its future use.Kraidy analyzes the use of the concept of cultural mixture from the first century A.D. to its present application in

Who reads Hybridity, or the Cultural Logic of Globalization?

It is typically read by self-directed learners exploring a subject in depth.

Common subject areas: history, science, philosophy, social sciences.

Author
Kraidy, Marwan
Publisher
Temple University press
Published
2006
Language
EN
ISBN
9781592131457
Category
social science
Subjects
Science, Sociology, Popular Culture
Updated
2026-03-24

Other editions & translations

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