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xix, 544, 12 pages : 26 cm + Includes bibliographical references and index "Adapted from Business Communication: Process and Product, Eighth edition, by Mary Ellen Guffey and Dana Loewy, published by Cengage Learning. Copyright © 2015 by Cengage Learning"--Title page verso Unit 1. Communication foundations. Business communication in the digital age -- Professionalism: team, meeting, listening, nonverbal, and etiquette skills -- Intercultural communication -- Unit 2. The writing process in the digital age. Planning business messages -- Organizing and drafting business messages -- Revising business messages -- Unit 3. Workplace communication. Short workplace messages and digital media -- Positive messages -- Negative messages -- Persuasive and sales messages -- Unit 4. Reports, proposals, and presentations. Reporting in the digital-age workplace -- Informal business reports -- Proposals, business plans, and formal business reports -- Business presentations -- Unit 5. Employment communication. The job search and résumés in the digital age -- Interviewing and following up
- Author
- Mary Ellen Guffey; Dana Loewy; Kathleen Rhodes; Patricia Rogin
- Publisher
- Nelson College Indigenous
- Published
- 2016
- Language
- EN
- ISBN
- 9780176531393
Other editions & translations
- Business Communication : Process and Product (2005)
- Business Communication : Process and Product (2008)
- Business Communication: Process And Product: Student Access Kit For 1 Semester (unregistered) (2008)
- Business Communication: Process and Product, 6e (2008)
- Business Communication: Process and Product, Seventh Edition (2011)
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