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Understanding Marketing Concepts and Strategies by krinsa :/ is a document available to read on EtoBox.
What is Understanding Marketing Concepts and Strategies about?
The document outlines key concepts in marketing, including definitions of market and marketing, features of marketing, and the roles of marketers. It discusses the marketing management process, differences between marketing and selling, and various marketing management philosophies. Additionally, it covers functions of marketing, the marketing mix, product classifications, and the role of marketing in both firms and the economy.
- Author
- krinsa :/
- Language
- EN