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Education Marketing Management Guide by ScribdTranslations is a document available to read on EtoBox.

What is Education Marketing Management Guide about?

This document provides guidance on how to start a marketing plan for educational institutions. It summarizes that it is important to: 1) Define general and specific objectives for the marketing plan with set deadlines; 2) Conduct an analysis of the internal and external environment of the institution to identify strengths and weaknesses; 3) Understand who the target customers are by defining "personas" to guide marketing strategies.

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ScribdTranslations

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EN