Can I read Call of the Mall Overview on EtoBox?
Call of the Mall Overview by Rashmi Jha is a document available to read on EtoBox.
What is Call of the Mall Overview about?
The document discusses various types of malls, including the first mall in India, specialty malls focused on specific merchandise, discount malls, and highway malls located along highways for increased catchment areas. It also covers key aspects of mall management such as positioning and tenant mix, promotions, facility management, and the challenges associated with management including lack of feasibility studies, improper zoning, and inadequate parking.
- Author
- Rashmi Jha
- Language
- EN