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What is Flipkart about?

Flipkart, a leading Indian e-commerce platform founded in 2007, has transformed online shopping in India by expanding its product range and leveraging technology. The SWOT analysis highlights its market leadership, strong logistics, and technological innovations as strengths, while also identifying challenges such as high discount dependency and limited international presence. Future strategies focus on rural market expansion, sustainability initiatives, and enhancing operational efficiency to maintain comp

Author

Sreehari Asokan

Language

EN