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About this business book

Standard Dictionary of Advertising, Mass Media and Marketing by Koschnick, Wolfgang J. , 1942- is a business book available to read on EtoBox.

It is typically read by working professionals who need an authoritative practice reference.

Common subject areas: medicine, law, business, engineering.

Author
Koschnick, Wolfgang J. , 1942-
Publisher
de Gruyter GmbH, Walter
Published
1983
Language
DE
ISBN
9783110857245
Category
business
Subjects
Business, Marketing, Management
Updated
2026-03-25

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