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What is Efficient Growth for Software Value Creation about?
A renewed emphasis on efficient growth could allow software companies to unleash $500 billion in incremental shareholder value. This article is a collaborative effort by Chandra Gnanasambandam, Jeremy Schneider, and Suren Arutyunyan, with Martin Milenovsky and Sebastian Sinisterra-Woods, representing views from McKinsey’s Technology, Media & Telecommunications Practice.
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