Can I read Marketing Research Course Handout on EtoBox?

Marketing Research Course Handout by Sunhil Sarin is a document available to read on EtoBox.

What is Marketing Research Course Handout about?

This document provides information on the Marketing Research course offered by BIRLA Institute of Technology & Science, Pilani. The course aims to give students an overview of marketing research and how to apply various techniques to solve organizational problems. It will cover topics such as research design, data collection methods, sampling, data analysis, and report writing. Students will be evaluated through assignments, mid-term and comprehensive exams. The course will involve both lectures and mandato

Author

Sunhil Sarin

Language

EN