Can I read OTT Strategies in Pay TV Market on EtoBox?
OTT Strategies in Pay TV Market by fahad pansota is a document available to read on EtoBox.
What is OTT Strategies in Pay TV Market about?
The document contains answers to 4 questions about the television industry. It discusses why HBO and CBS introduced OTT services like HBO Go and CBS All Access, suggesting it was to have more direct relationships with consumers and avoid cable operator fees. It proposes options for how Comcast could respond, such as launching their own streaming service. It describes consumer appeal of "cord cutting" as saving money by reducing cable subscriptions. Finally, it predicts the pay-TV bundle will continue to unr
- Author
- fahad pansota
- Language
- EN