Can I read NutriWater Marketing Strategy Overview on EtoBox?

NutriWater Marketing Strategy Overview by Hà Phương is a document available to read on EtoBox.

What is NutriWater Marketing Strategy Overview about?

The document outlines the first and second year objectives for sales and profitability. The main issues are establishing brand awareness and a relevant brand image. The marketing strategy will position the brand as "More for the same" and target Gen Z and millennials. Distribution will use selective strategies through distributors in grocery stores, health stores, and fitness centers. Marketing communication will not use traditional advertising and will focus on online, trade promotions, and event marketing

Author

Hà Phương

Language

EN