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What is Pricing Strategy Course Overview about?

This document provides information about a pricing strategy course at The Ohio State University Fisher College of Business. The course objectives are to develop an understanding of pricing principles, learn how to estimate economic value and perform price sensitivity analysis, and analyze various pricing concepts and strategies. The textbook is The 1% Windfall by Rafi Mohammed. Course materials will be provided on the Carmen course website. Pricing is presented as a strategic function that involves financia

Author

Sadi6655

Language

EN