Can I read Competitive Intelligence : from Black Ops to Boardrooms : How Businesses Gather, Analyze, and Use Information to Succeed in the Global Marketplace on EtoBox?

Competitive Intelligence : from Black Ops to Boardrooms : How Businesses Gather, Analyze, and Use Information to Succeed in the Global Marketplace by Kahaner, Larry is a book available to read on EtoBox.

What is Competitive Intelligence : from Black Ops to Boardrooms : How Businesses Gather, Analyze, and Use Information to Succeed in the Global Marketplace about?

As The Major Powers Move Away From The Traditional Weapons Of Warfare, They Are Turning Instead To Economic Weapons Like Competitive Intelligence - The Gathering And Analysis Of Information About Competitors And The Marketplace - To Ensure Their National Sovereignty And Survival. Using Technology And Skills Adapted From The Cold War Era, They Turn Raw Information Into Powerful Intelligence, Enabling Them To Build Market Share, Launch New Products, Increase Profits, And. Destroy Competitors. Yet, In America, The Subject Of Business Intelligence Remains Shrouded In Secrecy - Because Some Companies Regard It As Unethical, And Because Certain Successful Companies Don't Want To Lose Their Advantage. But The Secret Is Out. With Detailed Examples From Home And Abroad, Kahaner Reveals The Methods, Case Studies, And Systems That Businesses Use Today To Establish Their Own Intelligence Operations. You'll Discover How Competitive Intelligence Can. Unmask Hidden Competitors, And How It Can Help Your Company To Enter New Businesses, Understand Your Own Marketplace, And Increase The Range And Quality Of Acquisition Targets. An Indispensable Guide To The New Competitive World, Competitive Intelli

Author

Kahaner, Larry

Publisher

Simon and Schuster

Published

1997

Language

EN

ISBN

9780684844046

Subjects

Management, Business