Can I read Flywheel Model for Business Growth on EtoBox?
Flywheel Model for Business Growth by Maria Camila Toro Rios is a document available to read on EtoBox.
What is Flywheel Model for Business Growth about?
The document discusses using a "flywheel model" rather than a "funnel model" to conceptualize business growth. It explains that in a flywheel, previous customers can influence future customers by promoting or discouraging business with the company. This creates a continuous cycle of growth, unlike a funnel. While funnels still have uses to analyze internal processes, thinking of the overall business as a flywheel emphasizes how delighting customers fuels continuous, self-sustaining momentum. The flywheel pe
- Author
- Maria Camila Toro Rios
- Language
- EN