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About this Business, Management and Accounting article
Essentially a Matter of Consistency: Integrated Marketing Communications by Fill, Chris is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Fill, Chris
- Publisher
- Westburn Publishers Ltd; Westburn Publishers (ISSN 1469-347X)
- Published
- 2000
- Field
- Business, Management and Accounting (Social Sciences)