About this document
Berger Paints Marketing Mix Overview by Max Charadva is a document available to read on EtoBox.
In the decorative paints category, Berger Paints provides interior wall coatings, exterior wall coatings, metal & wood paints, undercoats and construction chemicals. The solutions have been segmented into professional and home users to capture both segments and provide its consumer better awareness and convenience. In the Industrial paints category, Berger Paints provides GI & Automotive coating, powder coatings and protective coatings. In the decorative segment some of the well appreciate brands are Berge
- Author
- Max Charadva
- Language
- EN