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Designing with the Mind in Mind: A Simple Guide to Understanding User Interface Design Rules by Jeff Johnson, (Consultant) is a reference work available to read on EtoBox.
What is Designing with the Mind in Mind: A Simple Guide to Understanding User Interface Design Rules about?
"Take fundamental principles of psychology. Illustrate. Combine with Fundamental Principles of Design. Stir gently until fully blended. Read daily until finished. Caution: The mixture is addictive." -- Don Norman, Nielsen Norman group, Author of Design of Future Things . "[This book] is a primer to understand the why of the larger human action principles at work-a sort of cognitive science for designers in a hurry. Above all, this is a book of profound insight into the human mind for practical people who want to get something done." -- Stuart Card, Senior Research Fellow and the manager of the User Interface Research group at the Palo Alto Research Centerfrom the foreword "If you want to know why design rules work, Jeff Johnson provides fresh insight into the psychological rational for user-interface design rules that pervade discussions in the world of software product and service development." -- Aaron Marcus, President, Aaron Marcus and Associates, Inc. Early user interface (UI) practitioners were trained in cognitive psychology, from which UI design rules were based. But as the field evolves, designers enter the field from many disciplines. Practitioners today have enough
Who reads Designing with the Mind in Mind: A Simple Guide to Understanding User Interface Design Rules?
It is typically read by readers who need quick, reliable lookup and repeat reference.
Common subject areas: reference, language, dictionaries and manuals.
- Author
- Jeff Johnson, (Consultant)
- Publisher
- Morgan Kaufmann Publishers; Morgan Kaufmann Publishers/Elsevier
- Published
- 2010
- Language
- EN
- ISBN
- 9780080963020
- Category
- reference
- Subjects
- Business, Programming, Fiction
- Updated
- 2026-03-24
Other editions & translations
- Designing with the Mind in Mind Simple : Simple Guide to Understanding User Interface Design Guidelines (2014)
- Designing with the Mind in Mind : Simple Guide to Understanding User Interface Design Guidelines (2020)
- Designing with the Mind in Mind, Second Edition: Simple Guide to Understanding User Interface Design Guidelines (2014)
- Designing with the Mind in Mind: Simple Guide to Understanding User Interface Design Guidelines, 3rd Edition (2020)
- Designing with the Mind in Mind Simple : Simple Guide to Understanding User Interface Design Guidelines (2013)
More by Jeff Johnson, (Consultant)
Browse all works by Jeff Johnson, (Consultant)
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