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About this Business, Management and Accounting article
In Pursuit of the “Ideal Approach” to Successful Marketing Strategy Implementation by Thorpe, Eleri R.; Morgan, Robert E. is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Thorpe, Eleri R.; Morgan, Robert E.
- Publisher
- Emerald Group Publishing Limited; Emerald (MCB UP ); Emerald Group Publishing Ltd.; Emerald (ISSN 0309-0566)
- Published
- 2007
- Language
- EN
- ISBN
- 9780309056076
- Field
- Business, Management and Accounting (Social Sciences)