About this document
Food Delivery Apps and Purchase Intentions by huyenltk21410ca is a document available to read on EtoBox.
1) The document discusses the influence of food delivery applications (FDAs) on purchase intentions in the food and beverages industry in Indonesia. 2) It finds that FDAs have influenced consumer behavior and purchase preferences, with people now more likely to order food through phone applications than visiting physical stores. 3) Key factors of FDAs that influence purchase intentions are their core values, trustworthiness, and competitive pricing compared to physical stores. The growth of FDAs has impact
- Author
- huyenltk21410ca
- Language
- EN