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Mdanaprihadi, Publish by rinisubekti43 is a document available to read on EtoBox.

This study investigates the effectiveness of digital transaction applications for financial management in SMEs within the culinary industry, utilizing the Technology Acceptance Model (TAM). Findings indicate that perceived usefulness, ease of use, and positive attitudes significantly influence the intention to adopt these applications, with external factors also playing a role. The research aims to inform application developers and stakeholders about the specific needs of SMEs to enhance operational efficie

Author

rinisubekti43

Language

EN