Can I read MBA Marketing Channel Strategies Syllabus on EtoBox?

MBA Marketing Channel Strategies Syllabus by deekshith is a document available to read on EtoBox.

What is MBA Marketing Channel Strategies Syllabus about?

This document provides a syllabus for an MBA course on marketing channel strategies. The course aims to provide students with frameworks and tools to assess go-to-market structures and distribution challenges. Topics include segmenting markets based on how customers want to buy, designing distribution routes, selecting and incentivizing partners, and managing conflicts in channels. Students will complete individual and group assignments analyzing case studies and conducting a channel audit. The syllabus out

Author

deekshith

Language

EN