Can I read Authenticity in Tourism Marketing Guide on EtoBox?

Authenticity in Tourism Marketing Guide by Tourism FOPA is a document available to read on EtoBox.

What is Authenticity in Tourism Marketing Guide about?

The document discusses building a lasting authentic perception in tourism business. It introduces the Fluctuations OF Perceived Authenticity (FOPA) framework for understanding how perceived authenticity fluctuates over a traveler

Author

Tourism FOPA

Language

EN