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2016 49th Hawaii International Conference on System Sciences (HICSS) - In-Store Gamification: Testing a Location-Based Treasure Hunt App in a Real Retailing Environment by Olsson, Marcus; Hogberg, Johan; Wastlund, Erik; Gustafsson, Anders is a scholarly article available to read on EtoBox.

Author
Olsson, Marcus; Hogberg, Johan; Wastlund, Erik; Gustafsson, Anders
Publisher
IEEE
Published
2016

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