Can I read Smart Signage: Toward a Transformative Model that Effectively Generates Consumer-Product Relationships on EtoBox?

Smart Signage: Toward a Transformative Model that Effectively Generates Consumer-Product Relationships by Franklin Velasco; Hanna Marriott is a business book available to read on EtoBox.

What is Smart Signage: Toward a Transformative Model that Effectively Generates Consumer-Product Relationships about?

<p>This open access book presents three future consumption trends—technology, sustainability, and wellbeing—and discusses what impact those trends will have on the ways we shop. </p><p>What will be important to the consumers of the future? And how will their retail experiences look and feel? Will technology, sustainability, and wellbeing trends fundamentally change how we consume? And how should retail managers respond to these trends in order to provide the customer experiences of the future? B

Who reads Smart Signage: Toward a Transformative Model that Effectively Generates Consumer-Product Relationships?

Author

Franklin Velasco; Hanna Marriott

Publisher

Springer International Publishing AG

Published

2023

Language

EN

ISBN

9783031332456

Category

business

Subjects

Business, Marketing, Retailing

Updated

2026-03-25