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About this Business, Management and Accounting article
Measuring Marketing Performance Against the Backdrop of Intra‐organisational Change by Walker, Rhett H.; Slater, Rod; Callaghan, Bill; Smyrnios, Kosmas; Johnson, Lester W. is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Walker, Rhett H.; Slater, Rod; Callaghan, Bill; Smyrnios, Kosmas; Johnson, Lester W.
- Publisher
- Emerald Group Publishing Limited; Emerald (MCB UP ); Emerald Group Publishing Ltd.; Emerald (ISSN 0263-4503)
- Published
- 2004
- Field
- Business, Management and Accounting (Social Sciences)