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Sports Fans 2.0 : How Fans Are Using Social Media to Get Closer to the Game by David M. Sutera is a book available to read on EtoBox.

What is Sports Fans 2.0 : How Fans Are Using Social Media to Get Closer to the Game about?

Overview: As Of 2012, Twitter Has Over 100 Million Active Users Worldwide, Generating Close To 230 Million Tweets Per Day. Encouraged By Sports Shows That Incorporate Social Media As A Major Component Of Their Programming Strategies, Sports Fans And Athletes Have Proven To Be Some Of The Most Prolific And Adept Users Of Twitter And Other Social Media Platforms. Social Media Has Made It Possible For Fans To Cross The Virtual Barrier That Separates Them From The Teams They Love And The Athletes They Follow, Changing The Way Fans And Athletes Interact In The World Of Sports. In Sports Fans 2.0: How Fans Are Using Social Media To Get Closer To The Game, David M. Sutera Explores The Increasingly Participatory Nature Of Contemporary Sports Fandom And Spectatorship. He Examines The Ways In Which Digital Media Has Created And Facilitated New Channels For Sports Fan Engagement, And How Technology Has Enhanced The Fan's Perception Of Participating In America's Sports Culture. In Addition, Sutera Shows How High-profile Athletes Are Using Social Media To Increase Their Fan Base And Promote Their Own Celebrity Status, Creating The Sense That They Are More Accessible To Their Fans. Social Media

Author

David M. Sutera

Publisher

Scarecrow Press, Incorporated; Scarecrow Press, Inc.

Published

2013

Language

EN

ISBN

9780810890763

Subjects

Sports, Science, Sociology