About this document
Media Globalization and Cultural Threats by Vedrana Vdovjak is a document available to read on EtoBox.
This report assesses whether globalization poses threats to cultural diversity in the media industry. It finds that globalization promotes media company concentration and homogenized content focused on commercial success over quality. This risks domination by North American companies and capital and an imbalance within Europe. However, new technologies offer opportunities to support cultural diversity through more production, distribution and access. The report recommends measures for the EU to promote cult
- Author
- Vedrana Vdovjak
- Language
- EN