Can I read Advanced CRM Software Architecture Guide on EtoBox?

Advanced CRM Software Architecture Guide by Hamna Shahid is a document available to read on EtoBox.

What is Advanced CRM Software Architecture Guide about?

The document discusses customer relationship management (CRM) systems. It describes CRM as a set of technologies and practices used to improve customer retention and service. The key components of a CRM system include operational CRM for front-office activities like marketing and sales, analytical CRM for data analysis, and collaborative CRM for customer interactions. An effective CRM system has features like configurability, automation, relationship intelligence, and a central database. CRM systems can be

Author

Hamna Shahid

Language

EN