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Ferguson by Yash Desai is a document available to read on EtoBox.

What is Ferguson about?

Sir Alex Ferguson used eight core concepts to transform Manchester United into a global powerhouse in English soccer between 1986-2013. He focused on building from the youth system, retooling the team every four years, holding everyone to high standards of work ethic, maintaining control over all decisions, adapting his messaging to the situation, taking risks to pursue wins, relying on observation of players, and adapting to changes in the sport. As a result, he won 13 league titles and increased the value

Author

Yash Desai

Language

EN