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Exploring Thai Commercials and Culture by Lyrie Cutara is a document available to read on EtoBox.

What is Exploring Thai Commercials and Culture about?

Here is a SWOT analysis of the commercial industry in the Philippines based on the information provided: STRENGTHS: - Strong cultural influence from successful Thai commercials - High internet usage allows commercials to reach wide audiences online - Commercials reflect Filipino values and culture which audiences can relate to - Commercials now have engaging storylines like short films WEAKNESSES: - Early commercials were short with gimmicks rather than storytelling - Restrictions previously limited cr

Author

Lyrie Cutara

Language

EN