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Pricing Strategies and Tactics Overview by Rajneesh Saroj is a document available to read on EtoBox.
What is Pricing Strategies and Tactics Overview about?
The document describes how to set the right price for a product or service. It outlines the procedure which includes establishing pricing goals, estimating demand and costs to determine profits, and choosing a price strategy such as skimming, penetration, or status quo pricing. Additional tactics can then be used to fine-tune the base price, including discounts, geographic pricing variations, and other special pricing tactics. Legal and ethical constraints on pricing like price fixing, discrimination, and p
- Author
- Rajneesh Saroj
- Language
- EN