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What is Marketing Process and Customer Value about?

Marketing involves identifying unfulfilled customer needs, designing products and services to meet those needs, promoting products and services to prospective buyers, ensuring availability of products where and when customers need them, setting prices, and providing customer service. The key functions of marketing are to create utility for customers through satisfying their needs and wants in a profitable way for organizations. Marketing management involves exploring customer needs, creating products of val

Author

Milligram IT Web \u0026amp; Mobile Application Company

Language

EN