Can I read Focus Groups in Social Research (Introducing Qualitative Methods series) on EtoBox?

Focus Groups in Social Research (Introducing Qualitative Methods series) by Michael Bloor; Jane Frankland; Michelle Thomas; Kate Robson; Kate Stewart is a nonfiction available to read on EtoBox.

What is Focus Groups in Social Research (Introducing Qualitative Methods series) about?

There Is An Increasing Divergence Of Focus Group Practice Between Social Researchers And Commercial Market Researchers. This Book Addresses The Key Issues And Practical Requirements Of The Social Researcher, Namely: The Kinds Of Social Research Issues For Which Focus Groups Are Most And Least Suitable; Optimum Group Size And Composition; And The Designing Of Focusing Exercises, Facilitation And Appropriate Analysis. The Authors Use Examples, Drawn From Their Own Focus Groups Research Experience, And Provide Exercises For Further Study. They Address The Three Main Components Of Composition, Conduct And Analysis In Focus Group Research And Also Acknowledge The Increasing Impact The Internet Has Had On Social Research By Covering The Role And Conduct Of 'virtual Focus Groups'.--book Jacket. Trends And Uses Of Focus Groups -- Composition Of Groups -- Preparation And Conduct -- Analysis -- Virtual Focus Groups -- Conclusions. Michael Bloor ... [et Al.]. Includes Bibliographical References (p. [99]-106) And Index.

Who reads Focus Groups in Social Research (Introducing Qualitative Methods series)?

Author

Michael Bloor; Jane Frankland; Michelle Thomas; Kate Robson; Kate Stewart

Publisher

SAGE Publications, Limited

Published

2001

Language

EN

ISBN

9781446223666

Category

nonfiction

Subjects

Science, Sociology, Social Science