About this document
Pricing Strategies for Seafood Marketers by zabeeh is a document available to read on EtoBox.
Alaska Blue Harvest is a family-owned direct seafood marketing business that was started in response to declining salmon prices paid to fishermen. They process salmon they catch with set nets on land, rather than on their boats. Over time, they have streamlined their filleting process and increased their production capacity with a walk-in freezer. Hand removing pin bones from their fillets is important for quality and the consumer experience. Marketing their products effectively through their website and pr
- Author
- zabeeh
- Language
- EN