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What is INNOVATION about?
Innovation, as defined by the OECD, involves the implementation of new or significantly improved products, processes, marketing methods, or organizational practices, and is essential for entrepreneurs to exploit change for business opportunities. It encompasses various types, including product, process, marketing, and organizational innovations, and is driven by both internal and external sources such as unexpected occurrences and demographic changes. The diffusion of innovations highlights the importance o
- Author
- maryshiru705
- Language
- EN