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What is Social Media Growth in Asia about?

Facebook usage is highest in the USA, UK, Turkey, and Indonesia. Asia accounts for 10.5% of Facebook users and is a fast growing market, with over 1.1 million users in Singapore. Some challenges faced in adopting social media in Asia include a preference for uniformity over standing out and a reluctance to share information or accept change. Aitken Spence Hotels, a hotel group in Sri Lanka, has found success on social media through a coordinated strategy involving most hotel staff on multiple platforms like

Author

Digital Media Academy

Language

EN