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About this Economics, Econometrics and Finance article

Market Segmentation and the Effectiveness of a Brand's Price and Dealing Policies by Ronald E. Frank and William F. Massy is a Economics, Econometrics and Finance article available to read on EtoBox.

It is typically read by researchers, students, and practitioners in Economics, Econometrics and Finance.

Author
Ronald E. Frank and William F. Massy
Publisher
University of Chicago Press; The University of Chicago Press (ISSN 0021-9398)
Published
1965
Language
EN
Field
Economics, Econometrics and Finance (Social Sciences)

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