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Communication Planning for Scientists by William Murwira is a document available to read on EtoBox.
What is Communication Planning for Scientists about?
This document provides an introduction to communication planning for scientists and engineers. It discusses how effective communication requires planning, even for experienced communicators. The planning process outlined in the document involves 9 steps: 1) Clarifying the research phase, outputs and outcomes; 2) Identifying stakeholders; 3) Understanding stakeholders; 4) Setting objectives; 5) Choosing tactics; 6) Designing messages; 7) Building in evaluation; 8) Managing resources; and 9) Implementing the
- Author
- William Murwira
- Language
- EN