Can I read Search and Social Media on EtoBox?
Search and Social Media by GroupM_Next is a document available to read on EtoBox.
What is Search and Social Media about?
Groundbreaking research from GroupM Search, together with Dell, leading brands in the telecommunications and CPG categories, and comScore, providing valuable business insights into the role search and social media play in the path to purchase for online consumers. The study also reveals where consumers start, what the touch points are along their journey to purchase, and the motivations of consumers when they engage with these two channels - both search and social media. www.groupmsearch.com/research
- Author
- GroupM_Next
- Language
- EN