About this document
Understanding Third Party Marketing Firms by Gabriela Diniz is a document available to read on EtoBox.
The document explores the evolving landscape of third party marketing (TPM) in the asset management sector, highlighting its role in connecting asset managers with investors. It emphasizes that TPM firms are not merely placement agents but play a crucial role in brand building and managing long-term relationships. Key findings from a survey reveal that TPMs are increasingly recognized for their diverse capabilities and regulatory compliance, with a significant portion having been established since the 2008
- Author
- Gabriela Diniz
- Language
- EN