About this document
Nike by ScribdTranslations is a document available to read on EtoBox.
Nike uses models of competitive forces and value chain to develop competitive strategies through information systems and technological innovation, which has allowed it to stand out as the largest company in athletic footwear and apparel. Nike focuses on a specific market niche and offers differentiated products at low cost thanks to the outsourcing of non-critical activities and the extensive use of ICT for inventory, orders, and distribution.
- Author
- ScribdTranslations
- Language
- EN